Our business model

The listed ARBOmedia AG is Europe's largest independent sales house for marketing advertising. 

In our core business - the marketing of electronic media - we are currently servicing a media partner portfolio of more than 600 websites, 33 television stations and 12 radio stations. Moreover, we represent more than 60 print titles and a growing number of out-of-home media.

ARBOmedia operates across Europe. We market media at a national and pan-European level.

As an independent advertising sales house, we are the market leader in the strongly growing countries of Central and South-East Europe.Our media partners mandate us to market their advertising time and space. It is our task to generate maximum advertising revenues for our media partners and to ensure the ideal loading of the advertising space. For them, we are the advertising sales and marketing specialist. 

At the same time, our plurimedia marketing concept also makes us an important partner for the advertising industry. Our clients know that only advertising in all types of media really achieves an optimum address of the target groups. As ARBOmedia can ensure this, we are the contact for individual and cross-media communication solutions. Of course, our media partners also benefit from the long-established connections to companies and media agencies.

The fact that ARBOmedia has an unique position on the media market today is based on this business model, one that can only be realized by an independent company. We thus have established a decisive leading edge against competitors.

However, we want apply our competence to other and further sectors relating to traditional marketing. For that reason, we extended the service range of our subsidiary, ARBOvision. With this brand, we offer bespoke direct marketing solutions and cross-media concepts to our customers. The positive development of the high-margin revenues in this sector supports our decision to further extend such services.

We regard new technology and changes on the media markets as an opportunity to grow.